B2B Expo logo

2 & 3 October 2019

LA Convention Center

Jamie Mendez: Speaking at the B2B Marketing Expo

Jamie Mendez

Director, Channel Marketing  -  IBM

Accelerate your growth through channels

Market dynamics fueled by broad digital transformation has changed how clients discover, purchase and consume solutions. Clients want the same simple, subscription based options they experience as a consumers available in addition to the traditional models in place to support their businesses. They want solutions, not technology. By enabling new partnering models through new and changing engagement models vendors can accelerate their ability to drive innovation, deliver solutions, create new revenue opportunities and through enhanced value create to meet and exceed client expectations.

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