Businesses need to do more than “sell more stuff” to customers― under “The Customer’s Right to Reverence”, they have an obligation to help them “live their best lives”. This superior experience is what customers expect and deserve from companies and it’s possible to deliver just that with the framework provided in The Customer Excellence Enterprise: A Playbook for Creating Customers for Life. An enlightening and pragmatic guide, built for the era of AI Parity and Experiential Commerce, where acquiring customers is increasingly costly and reacquiring lost customers is exponential, The Customer Excellence Enterprise is for everyone seeking to elevate the customer experience to a fundamental revenue accelerator and value driver. In this author-led session, learn about the new commercial mindset and model needed to capture the hearts and minds of today’s discerning customers, deliver differentiated value to them, and capture outsized financial rewards along the way. With this fresh perspective on customer-centricity as a deeply differentiating strategic asset, companies can address the persistent disconnect between how they speak about customers and how they actually treat them.