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Marketing strategy dies in silos. AI just helps it die faster.

Oct 15, 2025
LV Theater 7
AI can’t fix what’s structurally broken. Automating chaos is still chaos.
 
Most companies rush to automate while their internal systems - people, processes, and presence - remain misaligned. They invest in tech while their teams spin in chaos. In this session, Loreta Tarozaite, fractional Chief of Staff and CMO advisor to fast-scaling B2B brands, challenges the automation-first mindset and reveals the real culprits behind stalled growth.
 
Using her 3Ps framework (People, Process, Presence), Loreta will spotlight the invisible friction slowing your business down: decision bottlenecks, inconsistent messaging, leadership silos, and broken communication rhythms that AI will only accelerate. You’ll walk away seeing where the cracks are forming and why fixing them now matters more than ever.
 
If you're spending more time managing dysfunction than momentum, this is your warning: don’t just plug in AI. Fix the foundation first so you scale clarity, not chaos. 
 
We want your company to grow. A lot. But if you don’t fix the dysfunction, AI will just make it louder and more expensive.
Speakers
Loreta Tarozaite, CEO - Loreta Today