B2B Marketing Expo California logo

October 2 & 3 2019

LA Convention Center

Masterclasses at the B2B Marketing Expo USA: Book your place now

Masterclasses*

The DNA of Tomorrow's Companies

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Based on demand from the UK this masterclass is not to be missed! Serial entrepreneur and keynote speaker Stuart Alldis is making his debut in the United States, presenting workshops dedicated to helping businesses grow and succeed both online and offline.

Drawing on his vast experience in both the corporate and SME markets, Stuart will demonstrate how to tackle the common challenges of modern businesses head on. From building brand loyalty to creating engagement with your prospects and customers, to utilising digital marketing more effectively, this masterclass will equip you with the tools needed to operate a successful business in tomorrow’s world.

Whether you are a business owner, CEO, VP or marketing professional this masterclass is for you. Book your place today to take your business to the next level.

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Lead Generation Masterclass

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Are your leads real? Are your leads quality? Learn about email security bots and ABM marketing techniques for new customer discovery, at scale.

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B2B Marketing Innovation

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This masterclass will teach marketers how to future-proof their business and be prepared for the technology developments of tomorrow's world

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Switching to an ABM model- how easy is it?

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Each session will provide marketers with simple steps for implementing an ABM model into their business and clearly illustrate the benefits

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The Future of content

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With voice search, chatbots, video and marketing podcasts all rising in popularity what does this mean for B2B business and how should you adapt your content strategy?

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* Masterclasses currently shown are representative of both UK and California editions of B2B Marketing Expo. California ONLY masterclasses will be shown before visitors receive confirmed show-guides