B2B Marketing Expo California logo

October 2 & 3 2019

LA Convention Center

Conversica Masterclass

AI and the Future of Work:
AI is the fourth industrial revolution and 84% of companies know that they need to invest in AI to have a competitive advantage. But how do we actually use AI in our day to day processes while delivering a personalized human touch to each buyer? Learn how to integrate Intelligent Virtual Assistants into your organization to drive greater workforce productivity and job satisfaction. Build higher performing teams by automating the repetitive, routine tasks and freeing up people to do what they do best - build trusted relationships, perform the higher-value tasks that require more complex decision making and emotional intelligence to drive forward progress.

A Marketer's Guide to Selfcare Using Intelligent Virtual Assistants
Let’s be real. The job of a demand gen marketer is highly stressful. We lose sleep over our campaigns being effective, we break out in hives if we find out sales isn’t following up with hot leads and we feel the pressure of proving ROI and trying to constantly prove your worth to sales… it’s a non-stop struggle. How do you get off the demand gen blues rollercoaster? It starts with self-care. Marketing leaders are streamlining their processes and seeing success by incorporating AI assistants as part of their go-to-market initiatives.

In this masterclass, you’ll learn how these industry practitioners are leveraging AI assistants to:
Ensure every lead throughout the funnel is touched;:
Proactively manage pre-event outreach and post-event follow-up;:
Find the needles in the haystack of your dormant leads; and:
Increase the volume and quality of MQLs handed over to sales

Register For This Masterclass Today!

dont miss

Schedule:

Wednesday

  • 11:00AM - AI and the Future of Work
  • 12:00PM - A Marketer’s Guide to #SelfCare Using Intelligent Virtual Assistants
  • 1:00PM - Maximize Your Trade Show ROI Using AI
  • 2:00PM - AI and the Future of Work
  • 3:00PM - A Marketer’s Guide to #SelfCare Using Intelligent Virtual Assistants
  • 4:00PM - Maximize Your Trade Show ROI Using AI

Thursday

  • 11:00AM - AI and the Future of Work
  • 12:00PM - A Marketer’s Guide to #SelfCare Using Intelligent Virtual Assistants
  • 1:00PM - Maximize Your Trade Show ROI Using AI
  • 2:00PM - AI and the Future of Work
  • 3:00PM - A Marketer’s Guide to #SelfCare Using Intelligent Virtual Assistants
  • 4:00PM - Maximize Your Trade Show ROI Using AI