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September 16 & 17 2020

LA Convention Center

Scaling Your Brand's Visual Content

How can brands begin to simplify creative processes while still maintaining quality and consistency? Learn about the tools and technology major brands are using to create cost-effective and engaging visual branded visual content at scale.

Now more than ever, marketers and creatives are being asked to create more meaningful and personalized content in a shorter amount of time. However, the antiquated creative brief process combined with the demand for content across multiple channels is straining the marketing and creative ecosystem. While brands have more options than ever before to create content, many are not set up to create content at scale.

Our experts, Kristen Stanger (Sr. Director, Contributor Marketing), Christie McLean (Manager, Contributor Network), and Elizabeth Houde (Manager, Growth Initiatives) will discuss the tools and strategies adopted by major brands to create successful brand marketing campaigns and how you can ensure a

At A Glance

•  How to scale content across multiple channels
•  Which channels to prioritize for maximum engagement
•  The types of content that resonate with customers
•  Streamlined creative briefs and overall creative process
•  Crafting your brand's visual guidelines

Register For This Masterclass Today!

dont miss

Schedule:

Wednesday

  • 11:00AM - Reinventing the Creative Brief to Scale Visual Content
  • 1:30PM - Scaling Branded Content
  • 2:30PM - Creating Your Visual Brand Guidelines

Thursday

  • 11:00AM - Reinventing the Creative Brief to Scale Visual Content
  • 1:30PM - Scaling Branded Content
  • 2:30PM - Creating Your Visual Brand Guidelines