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The rise of the health-conscious consumer

16 Nov 2022
In the UK, a rising health-conscious consumer profile means that, in order to succeed and enjoy sustained
growth, brands must tick more boxes than ever. Franchisors must be able to demonstrate that their businesses
meet the needs of modern consumers who are concerned with nutrition, fitness and their environment. Sigríður
Jónsdóttir of Isey Skyr Bar shares advice for anyone interested in entering the QSR industry.