The B2B Marketing Expo California logo

Theater Hall 4

  • Wednesday
  • Thursday
    • Kristina Centnere: Speaking in the Theater Hall 4

      11.00 - 11.30

      Find out more

      11.00 - 11.30

      Kristina Centnere - SocialCow

      Neuromarketing: How to Sell the Brain

      Neuromarketing helps eliminate expensive guesswork and maximize advertising spend by going straight to the source – the brain. By uncovering how customers think and what drives them to buy, brands can build campaigns based on facts, not assumptions. Explore how brands are using neuroscience to understand their customers, maximize marketing results, and even change their trajectory.


      Norm Vogele: Speaking in the Theater Hall 4

      11.45 - 12.15

      Find out more

      11.45 - 12.15

      Norm Vogele - Page One Power

      Modern Romance: Building Links and Authentic Connections in 2022

      Building links for SEO, like finding true love, isn''t easy in the modern online environment. We can help you bring your best self out to create a positive impression with strangers, earn trust from valuable sources, and build connections that really matter. From setting the right expectations to showcasing your value organically, learn what it takes to earn links and improve your visibility to the right prospects.


      Omar Karim: Speaking in the Theater Hall 4

      12.30 - 13.00

      Find out more

      12.30 - 13.00

      Omar Karim - MAB

      Dirty Little Secrets Other Agency Owners Don’t Want Me Sharing

      Get the most out of your agency. Build and leverage your relationship with your agency team and make sure the "good" agency you hired becomes the "great" agency fighting in your corner. Get more than you bargained for and influence the result of their performance. Your agency has a wealth of knowledge to share. Learn to tap into that expert resource for your own benefit.


      Ramin Heydari: Speaking in the Theater Hall 4

      13.15 - 13.45

      Find out more

      13.15 - 13.45

      Ramin Heydari - XYZies

      5G, IOT and AI. New Technologies, New Opportunities

      How 5G, IoT, and AI will affect our daily lives and how people will interact with each other on a daily basis.


      Kyle Nelson & Eli Libby: Speaking in the Theater Hall 4

      14.00 - 14.30

      Find out more

      14.00 - 14.30

      Kyle Nelson & Eli Libby - Results Imagery

      The Power of Media - Maximize eCommerce Conversions


      Spencer Kelleher: Speaking in the Theater Hall 4

      14.45 - 15.15

      Find out more

      14.45 - 15.15

      Spencer Kelleher - TerriTool, LLC

      TerriTool: Mobilizing Data for Outside Sales Reps

      Most sales reps agree that there’s nothing worse than making in-person cold calls. Most end in failure since receptionists (or gatekeepers) are told to ward off these unwanted solicitors. The irony of this is most sales vets agree that in-person selling is the most effective means of pushing a product or service. So how does one conjure the effectiveness of in-person selling while minimizing rejection?


      Trevor van Woerden: Speaking in the Theater Hall 4

      15.30 - 16.00

      Find out more

      15.30 - 16.00

      Trevor van Woerden - INFUSEmedia

      Lead Generation to Growth Marketing: Strategy & Roadmap That Works

      The journey from lead to demand generation and ultimately growth marketing is not for the faint at heart. These are revenue-generating strategies that require focus from marketers to yield the best results. These roadmaps mandate complex, targeted, omnichannel campaigns to find the perfect approach that generates engagement and delivers value. In this session, we explore real-life strategies for a hands-on view of best-in-class tactics you can implement to drive revenue.


      Dallin Knudson: Speaking in the Theater Hall 4

      16.15 - 16.45

      Find out more

      16.15 - 16.45

      Dallin Knudson - Kennected

      Master Linkedin & Master your Lead Gen

      You will learn how using Linkedin is going to help elevate your game for building relationships with the right people. Also, how simple changes to your Linkedin can get you more deals. Finally, you will learn how to automate your outreach to your ideal clients using the Kennected tool. Saving time and Simplifying opportunities.